The data is built. Now we sell it.
Nonnela has built the data infrastructure for Europe's senior-care market. We're looking for a commercial co-founder to own growth and business development — and turn a category-defining dataset into a company.
Why now
A built product, an open market, and real urgency
The product already exists
55,000+ facilities across 25+ countries, refreshed daily and normalized across jurisdictions. The hard data moat is built — this is about getting it into the right hands.
A market that's wide open
Europe is aging fast and the data on who provides care, at what price, and to what standard is scattered and locked away. No one owns this category yet.
Early signal, real urgency
Investors, operators, and advisors all make eight-figure decisions on bad data today. The pull is there — we need someone to turn it into pipeline.
The role
You own the commercial side, end to end
The technical and data half is covered. You'd be the other half of the founding team — full ownership of how Nonnela goes to market and earns its first revenue.
- Go-to-market: who we sell to first, the pitch, the pricing, the motion.
- Pilots & design partners — turning conversations into paid validation.
- Partnerships across investors, operators, consultancies, and registries.
- The commercial story: positioning, narrative, and the first revenue.
Who you are
What we're looking for
Sold into this world
You've done real B2B sales or BD — ideally into healthcare, real estate, senior living, or data/SaaS. You have a network or know how to build one fast.
Founder, not employee
Full-time, all-in, comfortable with ambiguity and equity over salary at this stage. You want to build a company, not take a job.
Commercial instinct
You think in terms of pipeline, conversion, and what a buyer will actually pay for — and you close.
What's on offer
Co-founder equity. Real ownership. A head start.
Meaningful founder-level equity, a product that already works, and a market no one has cornered yet. We'll start with a short paid trial on real pipeline before we both commit — the best way to know we build well together.
Tell us what you've sold, your angle into this market, and why senior care. A few honest lines beats a CV.